FINAL PRODUCT

As my film would just not load on to my blog, I have decided to upload it to Youtube and this is the link to my film

http://www.youtube.com/watch?v=xW49uWahWps

PLANNING: Timeline

This is an image of my timeline that I used for this project. I decided at the start that I was going to have to do something to organise myself. This is because I knew that there was alot of little task that needed to be completed. The timeline has helped me to keep on top of all of my task and complete them to a dead line.

PLANNING: Marketing and Distribution

Film Rating
The British Board of Film Classification (BBFC) is a non-governmental organisation. The organisation is funded by the film industry. The organisation is responsible for the classification of films in the United Kingdom. I have decided to give 'The Family' a film rating of 15. I had given my film this rating becuse there is a certain amount of violence in this film, althought in the film it does not dwell on the infliction of pain or injury and this is a crieteria of a 15 rating..
The BBFC have have 7 types of ratings that they can give to a film they are:

Movie PosterIf I was to release my film onto DVD it would need a poster to go with it. This is why I have decided to make a movie poster.  I wanted my poster to like a typical professional poster. This is why I have researched the key features of movie posters. I will use the information that I get from looking at current movie posters to help me to create my own movie poster.

These are just a few of the posters that I used to help me research what a movie poster should look like. One of the main features that I noticed was that the title stands out from the poster and this is what catches the audience’s eye first. This is why I created my own font on front generator website as I want the font to be interesting and eye catching. The next thing that I looked at way the colour of the font. Through out all of the posters that I looked at, the colour of the front contrasted with the background making the writing stand out even more. This is why I have made my font either, black or red. Using these colours it makes the title stand out, grabbing the audience attention.

Font sample number 1

Font sample number 2

Font sample number 3

I have decide what picture i am going to use on my movie poster, yet I was not sure which font was best. This is why I have printed three sample fonts off and showed them to my target audience. This is just some of the response that  I got:

“I really like font sample number 1 because it looks really scary and relates the the theme of your film".

“I also like the  font sample number 1 as it goes with the scary and unpredictable theme of the movie, I don’t really like the  font sample number 3 as it looks like it could from sci-fi themed film".

“I quite like the number 2 as it looks quite creepy and scary and could link with your film, yet i think my favourite is number 1 as it is red and that reminded me of blood and the front looks scary and interesting".

Most of my target audience really font sample number 1. This is because the font is creepy and scary looking, this relates to the theme of my movie. The coloiur of the font is also one of the things that my target audeince really like as it reminds them of blood. I agree with my target audience and this is why I have chosen to use this font in my final design of my movie poster. The image below is what my movie poster is going to look like, in the place of the black stick men would be the main characters. I really like this poster as it will attract the audience to the poster as the font colour is red, and the poster looks interesting. The use of the hand I think is important as it gives the audience a clue to the film is about and the fact that the hand is the first thing that the family's victims see it also important.

PLANNING AND RESEARCH: Production logo and name

When designing my production logo the first thing that I did was to get some ideas to help me to create the production logo. I used these current companions logo to help me think of possible ideas for my production company’s logo.

One of the similarities that many of logos have is that there are not many colours in the logo, so on my logo I will use up to 3 colours for my logo design. Also another similarity that I got from looking at many production company logos was that the picture used in the logo has a connection with the name. I will bare this in mind when I create my design for my logo.

These images below are my first possible ideas for my production logo. After I had made a ruff design or all of the drafts I presented them to my target audience to see which one they thought was the best and why they liked it.

My target audience liked them all but most of them said that the ‘Sunrise Production’ was their favourite. The reasons that my target audience gave me for voting the ‘Sunrise Production’ their favourite logo were that they liked the link between the roaster, sun rising behind and the name 'Sunrise..'. Also they liked the idea which I presented to them about how I would use differnt shades of yellow and red to give the affect of the sun rising. I think that the use of colours in the logo makes it look simple but I think it is effective in the way in which the whole logo links together. The use of the roaster image could become an iconic symbol and the image could give anchorage to the name of the production logo. The image below is my final logo, I am very please at home it has turned out, as I think it looks very professional.

PLANNING: Props and Location

The Props that I will need for my filming are:

·My Dog- I will use my dog in the film as the dog that discovers the hand. I think that it could be hard to get my dog to do everything that I want him to do at the right time. This is why I will put dog treats under the ground so he can smell them and then dig up the hand.

·My Mum- My mum is going to be the owner of the dog that find the hand.

· Dog treats- I will need to have dog treats for the filming, this is when my dog jumps up for them and I will also need them to hide under the ground near the hand so that he can smell the treats and then dig up the hand. I will get these from my house.

·Coat- My mum will need to dress like she is going for a normal walk with my dog, this is why she will have a coat on. I will get a coat from my coat stand at my house.

· Trousers- My mum will need to dress like she is going for a normal walk with my dog, this is why she will have a trousers on. I will get these from my mums draws at home.

·Boots- My mum will need to dress like she is going for a normal walk with my dog, this is why she will have a boots on. I will get these from my shoe rack at home.

·Hand number 1- I will need a hand in my film, but I want the hand to look real this is why I have hidden the rest of his body and put soil of his arm, for my dog to dig up.

·Mound of mud- In my back garden there is a mound of soil. I will use this is in film to hide my brother and then my dog will dig up his hand.

The Locations that I will be filming in are:

·My back garden- I will be filming in my back garden, this is because is easy to access and there is a mound of mud that is perfect for my brother to hide in and my dog to dig in.

PLANNING: Shooting Schedule

When I made my shooting schedule the first thing that I did was to make a table of all of the shots. In the table I have given each shot a number so when I come to make my shooting schedule it will be made easier as I can use this table to help me choose when I am going to film each shot.
 
This is the shooting schedule for the opening two minutes of my film, I have decide to film all of the my scenes over two days, this is because I am going to be filming with my dog and he will get restless so I will only film a certain number of the shots on the first day and then I will film the rest the next day. The only problem with doing this is that the light in the shots from the two days will be different. I will over come this by editing the light on the Mac when I start to edit the film. The two days that I will film on are going to be Saturday the 4th of march and Sunday the 5th of march.

Saturday 4th shooting scedule

Sunday 5th shooting scedule

PLANNING: Final Storyboard

This is my final draft of my story board

RESEARCH: Target Audience Research No.2

For my second piece of target audience research I explained my story board to my target audience. The feedback that I got was very useful and I am going to use it and change my story board, so that my final product is more appealing to my audience.  

The first piece of feedback that my target audience gave to me is that they do not get enough time to see the characters face, they will need to know and be able to recognise the man’s face for later on in the film. This is why I agree with my target audience’s feedback.
                The second piece of feedback that I got was that there are not really enough clues for the audience to pick up on that fact that the object that the character is moving is a girl’s body. I will change this and add more clues for the audience to get to help them realises that the object is a dead girls body.
                The third piece of feedback which I got was that they think that they should see more of the characters house so they can understand what he is like, I do not agree with this as this would happen later on in the film. The first two minutes of this film opening is for the audience to realise that this man is trying to get rid of the girl’s body, not to find out what type of a man the killer is.

I have found out some very interesting views from my target audience and will now use them to change my story board. I will change it so it will be the best possible film opening it can be and as suitable for my target audience as possible. 

RESEARCH AND PLANNING: Preliminary Conclusions

What information have you gathered from you film deconstructions that you will use in you own two minute film opening?
                 During the research stage I had to deconstruct the first two minutes of three film openings. While I was doing the deconstructions I noticed that all of the films had similarities with each other.
                 The content of the film openings were mainly all the same with a few minor differences. The film opening will introduce the audience to the main character, theme setting and time period of the film. The introduction of the main character will give the audience extra information such as the characters gender, age, profession and the type of person they are.  Another similarity that all of the film openings had was that they all had some music in the background. The music is used to inform the audience what the theme of the movie is and I think that it is also used to keep the audience interested.
                 The function of the film openings were mainly all the same too, I think that the function of a film opening is to inform and to introduce the audience to:

·         Theme of the film

·         Time period of the film

·         Setting/ Location of the film

·         Main characters of the film

·         The genre of the film

·         Certificate of the film

                 The corporate information that is given out to the audience in the film opening is mainly all the same too. This information is the publishers name and the logo, the distribution company responsible for the film, the director and the writer of the film and the main characters that are in the film.


What has your target audience research told you about the likes, dislikes and the viewing habits of your target audience? 

                 For my target audience research I made a questionnaire of ten questions and then asked ten people who were aged 16, 17 and 18 this who my target audience are. The questionnaire was used to find out more information about what my target audience want and expect from a film opening, what they like about films and who do you watch the films with.
                 The information that I have gained from the questionnaire will become very useful to me when creating my film opening. My questionnaire has told me that my target audience would prefer to watch films with their friends over their family.
                 Also I have found out that my target audiences favourite genre of film is horror with Sci-Fi being the least favourite with no votes, I have decided that I am going to make a film with the genre of horror this is because my target audience like the horror genre the best and this means that my film will be very popular with them.
                 Some more information that I gathered from my questionnaire was that my target audience like a variety of actors, genre, story line and certificate in the films that they watch.  My target audience want the first two minutes of a film to present them with questions that will be answered later on in the film. Another thing that my target audience like to see in a film opening is for the film to jump right in to the story/action.
                I will use all of this information to make my film opening suitable and popular with my target audience.

How have you used the above research to make planning decisions regarding your movie?              
              The first planning decision that I have made is that, I will use my film opening to introduce one of the main characters to the audience. The introduction of one of the main characters will give the basic information such as gender, age, looks and what type of person the character to the audience. I think that this is important as the audience will need to know what type of a person the character is to under stand the film opening. The introduction of the one of if not the main character is one of the main similarities that all of the films that I deconstructed had.
               Also one of the planning decisions that I have made due to my deconstructions is that I will also introduce the time period, theme, genre and the setting/ location of the film in my opening. Another planning decision that I have made is that the film opening will need to have the corporate information on. This is one of the main similarities that all of the films that I deconstructed had. I will have to create a publisher name and logo and the name of a distribution company that I can use in my film opening. The corporate information that I will have to include too is the actor/ actresses name that are staring in my film, the last part of corporate information that I need is the directors name.
                The first planning decision that I have made due to the information that I gained from my target audience research (questionnaire) is that my film is going to be a horror genre based film. This is because my target audience’s favourite genre of film is horror.
               The second planning decision that I made was that my film opening will need to present questions for my target audience which will then be answered later on in the film. Another planning decision that I have made for my film opening is that the film opening will need to jump straight in to the story/action as this is what my target audience want/ expect from goof film opening.

PLANNING: Director’s Pitch and Storyboard

Plot
The Evans family are doing some work in the garden of thier newly bought house. Although they do not know that the past home owners are laying under the recenlty moved soil. The family of the old house have been laying benath the soil for years and have now been woken.

Location
All of the film will be filmmed in my back garden.

Recourses
Camera, Dolly wheels, tripod, external mics, duck tape, carpet and old sheets, spade and a freezer.

Problems

Some problems that I might come across are:

• I am filming with my dog he may lose his concentration and become restless. To over come this I am going to spread the film out over two days. So that when he becomes restless we can stop film for the day.

• I have two brothers and a sister, and they may be in the garden on the day of my filming, to over some this problem I am going to put a note on the back door asking them not to come out in to the garden for a certain time on my filming days.

• Another problem is that as my main character my mum will need to be free the weekend that I intend to be filming, this is why I asked her which weekends she would be free to film on.

This is my first draft of my story board 

RESEARCH: Target Audience Research No.1

This is my target audience research, for this I asked 10 people to answer my questionaire. I wanted to find out what my target audiences favcourite genre and what they wanted from a film opening. Out of the 10 poeple 5 of them were females and 5 of them were males. I think that I got alot of importnat information from this questionnaire that I can in my film opening.

Question 1. Do you like to watch films?

In the question there were only two possible answers. In this question 100% of my target audience answered the question do you like to watch films with a yes.

Question 2. How many films do you watch in a month?In the question there were six possible answers that my target audience could choose from. The most popular answer was five films in a month. None of my target audience answered the question with the answer one or two films in a month.

Question 3. Who do you watch films with?This question was a written answer but most written answer was friends, then partner then family.

Question 4. What is your favourite genre of film?

My target audience want I am asked my target audience which of the genres of film were the most popular. Horror was the most popular genre of film, closely followed by comedy.

Question 5. Do you tend to watch films with all the same genre or do you like to have a variety?These results show that my target audience like to watch a variety of films and have the choice to choose to watch a different type of film.

 Question 6. Do you tend to watch films with the same certificate or do you like to have a variety?

All of my target audience said that they like to watch a variety of films with differnt certificates. 

Question 7. Do you like to watch films with a certain actor or actress in?

In this question I can see that 80% of my target audience like to watch films with a variety of actors or actresses in, while 20% like to watch films with the same actors or actresses in.

Question 8. Do you want the opening of a film to present question to be answered later on in the film or to be clear and no question?

It is clear that my target audience want the opening of the film to present question to be answered later on.

Question 9. What is it about a good film opeing that hooks the audeince?

60% of my target audience said that they think that it is questions presented that hook the audeince to the film opening.

 

Question 10. Do you think a film opeing should jump straight in to the action or start of steady and get the background info?70% of my target audeince said that they would want the film opening to jump straight in to the action.

RESEARCH: Deconstruction of Kick Ass

Director: Matthew Vaughn


Year: 2010


Certificate: 15


Genre: Action-Comedy 

The first shot that we see is of the clouds and the cameras is moving forward into them, this gives the idea to the audience that we are flying and that the theme of the film is on super heroes. As the camera continues to move forward we see the credits rushing towards us as the camera passes through the text the diegetic whooshing sound plays, this effect is used to reinforce to the audience what the film is about. As the camera continues to rush forward and non-diegetic sound of radio and news report about superheroes, most of the speech is hard to understand but some of the reports are spoken clearer for us to understand, this also adds to the fact that the film is about super heroes. As the credits pass by there is also some non-diegetic background sound which is a kind of fan fair super hero music.
            When the credits finish the camera pans downwards and the building starts to appear in the shot, this helps the audience realise where the film is set and what time period it is set in too. As this shot appears of the city there is a non-diegetic voice over, we as the audience will then guess that this is the main character giving us some information about the film, this I think adds to the super hero theme of the film. When the camera continues to pan downward to the city we see a man dressed in super hero costume, we as the audience all assume that this is the man who is speaking in the voice over.
            As the camera moves closer to the super hero his wings open and then the camera moves to an extreme close up of the superheroes face and this adds tension throughout the audience. Then the camera moves above his head and we see how high up the superhero is. When the super jumps of the building the music picks up adding tension to the audience, then the shot changes to an extreme long shot and it is a kind of point of view shot from the spectators showing the super hero flying gracefully through the air. While he fly’s through the air the audience can hear the diegetic sound of the spectators clapping and cheering the super hero on. Then the shot changes to a close up of the super hero and the audience can see that he is struggling and then the shot changes to a point of view shot and we see the taxi getting closer and closer.
            The next shot we see is the superhero crashing in to the taxi. As the camera moves we can see the spectators express and hear the diegetic sounds of how worried they are. Then the voice over from just before says “that’s not me by the way” this immediately gives the audience a sense of relief. After the voice over says this camera moves and focuses on the taxis number plate which reads “kick ass” which is accompanied by the voce over who says “I’m Kick-Ass!”